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Drink Bitters: What They Are & How to Use Them
Cocktail culture

Drink Bitters: What They Are & How to Use Them

Apr. 25, 2025

Whether you're an experienced bartender or a home mixologist, mastering the art of using bitters can take your cocktails to new heights.

What are bitters in a drink?

Bitters are an important tool in mixology, known for their concentrated and aromatic nature. They are crafted by infusing herbs, roots, fruits and spices in alcohol. Even in small amounts, they have a profound impact on a cocktail's flavor profile.

What do bitters taste like?

Bitters possess a unique and complex flavor profile, which varies based on the ingredients used. They are typically intense in bitterness (hence the name), balanced by notes of sweetness, spiciness and herbal taste. Common flavors include citrus, cinnamon, ginger and cloves.

What do bitters do for a drink?

Bitters add depth and complexity to cocktails, acting as flavor enhancers that bring out the best in other ingredients and harmonize them. Even a simple cocktail can be transformed into a rich drinking experience with the addition of bitters.

Are all bitters alcoholic?

Most bitters are alcoholic, made by extracting the flavors and aromas of botanicals in a high-proof alcohol base. Despite their alcohol content, typically around 40-45% ABV, the amount of alcohol contributed by bitters to cocktails is minimal because you often only need a dash or two to balance out the taste.

How to use bitters in cocktails

Bitters can be a game-changer when it comes to crafting delicious and playful cocktails. Understanding how to use bitters in cocktails is essential for both seasoned mixologists and beginners ready to embark on their mixology journey.

How much bitters to use

When using bitters, the amount is crucial. Due to their high concentration, a little goes a long way. Typically, only a few dashes or drops are needed to achieve the desired flavor. Start with a small amount and adjust gradually to reach the perfect taste. Remember, it's easier to add more bitters than to dilute an overly bitter cocktail.

Can you drink bitters straight?

Bitters are not designed to be consumed alone and undiluted. Due to their intense flavor, they are best experienced as cocktail ingredients or in small quantities as digestifs.

Popular bitters

Angostura Bitters: A staple in many classic cocktails, Angostura bitters have a bold and intense flavor with notes of clove, cinnamon and a hint of citrus. This aromatic blend of herbs and spices adds a rich dimension to your cocktails, making them a must-have for any home bar. Try it in the PATRÓN Añejo Old Fashioned.

Peychaud's Bitters: Originating from New Orleans, Peychaud's bitters have a vibrant red color and a slightly sweeter taste compared to other bitters. They feature flavors of anise, cherry and gentian, providing a delightful balance of bitterness and sweetness. Peychaud's bitters are a key ingredient in the classic Sazerac cocktail.

Orange Bitters: As the name suggests, orange bitters add a burst of playful citrusy goodness to your drinks. They are crafted by infusing bitter orange peels with various botanicals, resulting in a zesty and refreshing flavor profile. Orange bitters offer a subtle bitterness, complemented by fruity and floral undertones, making them versatile for a wide range of cocktails like the Alcachofa.

Experimenting with different bitters can elevate your mixology skills and add a playful twist. Whether you prefer the spiciness of Angostura, the sweetness of Peychaud's or the citrusy brightness of orange bitters, these popular options can enhance your cocktail game and create unforgettable drinking experiences when paired with PATRÓN Tequila.

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